What about the 1 PM kick-off? This is the “Am I Having Lunch or My Second Breakfast?” slot. It’s the perfect time to pretend you’re being productive while secretly refreshing the score under your desk. Pro tip: if your boss catches you, just say you’re “monitoring global sports trends for market insights.” They’ll buy it. Mostly because they’re doing the same thing.
Fun fact: the 1 PM slot is actually designed to maximize global viewing. But in the UK, it means you’ll spend the second half trying to figure out if you can eat a scotch egg without making crumbs on your keyboard. Spoiler: you cannot, and you will, and it will be glorious.
FIFA World Cup kick-off times explained: How climate, time zones and